Connect with your audiences with a powerful brand story and strategic marketing plan
Create and share your brand proposition, promise, value, and uniqueness with your target audience.
Position, differentiate, and present your brand with the right words and message through all your marketing material, on your website, and also during networking.
Brand Story, Positioning, & Message
build your brand strategy with 3 clear steps and 12 key tools
define
Define the core pillars of your brand, including the positioning, mission, unique value proposition, brand promise, personality, etc.
design
Create your brand logo, stationery, look and feel, tone of voice, that reflects your story and makes it come alive.
message
Develop your brand message so you can connect to your audiences with the true value of your unique brand story.
Marketing Strategy & Execution Plan
2 stages of your marketing plan
marketing strategy
Conduct a thorough review of the existing marketing plan: what's working and what's not. Develop a comprehensive and integrated online and offline strategy based on the primary marketing objective.
marketing execution
Implement a 360 degree marketing and communication plan, refining with regular monitoring of results
want to know more about creating a brand story?
my latest blogs
Create Your Powerful Marketing and Brand Messaging & Use Them Like a Pro
The Easiest Way to Create Social Media Videos with FREE Subtitles (Without Typing a Word)
The Complete Guide to Creating an Authentic Brand Story in 2019
21 Free & DIY Ideas for Doing an Audience Analysis for Your Small Business
27 Ways to Create Your Competitive Positioning & Business Differentiation [with Examples]
How to Choose a Brand Color Palette That Fits Your Brand Story to a T
Tutorial: 3 Simple Steps to Write Your First Blog Post for Your Small Business
5 Blunt Questions You Should Answer Before Setting Your Small Business Goals
Avoid This BIG Mistake When Developing Your Small Business Marketing Plan
How your customer service teams are growing your brand. Or killing it.