Link Whisper Review 2023: Is it Worth the Money?

I don’t need Link Whisper, I told myself for months.

And now I am writing a Link Whisper review. What gives?

After years of building links manually, one by one, I got super frustrated with my internal linking process. It didn’t work that well, and it took me too much time.

I saw that Link Whisper makes the process of internal linking fast and efficient, and it offers a 30-day refund policy.

So I decided to try it.

Long story short, I was bowled over. Now I swear by it, (even if it’s not perfect, mind you!), and hence this post.

So if you are on the fence about whether to invest in Link Whisper or not, here goes my detailed Link Whisper review, which may help you make a decision.

Link Whisper is a WordPress internal link-building plugin that helps you easily add internal links within different pages of your website.

It analyzes your website with its NLP (Natural Language Processing) technology to understand the content and the connections between them, and suggests internal link-building possibilities based on your settings and customizations.

You can then choose which links to add, and Link Whisper will automatically insert them into your content.

In fact, if you ever searched for ‘how to add an internal link in WordPress’, you might have stumbled on Link Whisper.

If you want to try it out as you read my Link Whisper review and tutorial, use my Link Whisper discount code of ‘weignitegrowth’ when you buy Link Whisper, and you can get $15 off any plan. But let’s get down to the roots of it first.

First of all, you need to sign up for Link Whisper.

Download the Link Whisper plugin on WordPress, use my promo code of ‘weignitegrowth’ to get a $15 discount, buy a license and activate it on your WordPress site.

All done? Now you can get started with Link Whisper in 3 key ways:

1. Get a report overview of your current links

I would always recommend starting with a full report on your link status, especially if you have never used Link Whisper before.

On your WordPress dashboard, go to Link Whisper -> Reports, and you will see a clear snapshot of your internal links.

You can check any of the Reports: Links/ Domains/ Clicks/ Error.

I will cover the reporting dashboard of Link Whisper in more detail later. Just to get started, you can also ‘Run a Link Scan’ to analyze your website to get a fresh report.

2. Configure your settings

For me, the next step is to direct Link Whisper how I want my links to be scanned and added, which means setting up some basics.

For example:

• Consider internal links for which type of content? Posts, pages, tables, media, etc.? I choose only posts and pages. But if you have products and custom post types you can also ask Link Whisper to link to those.
• Do internal links open in a different tab or the same tab?
• How many maximum outbound and inbound links per post?

3. Start adding links

Now that you’re all done with the settings, you can start adding links!

Start with a post you want to increase in the SERP but don’t have many internal links to yet.

The reports dashboard will show you that.

For example, I see my post on Semrush vs Google Analytics has 16 outbound links but only 6 inbound ones.

I want to increase incoming links to this page.

Then I would just click on ‘Add’. And it would take me to a page where I can choose the keywords I want as anchor text and find linking possibilities based on that anchor text within the site.

In the screenshot below, you see that my post on SEO Powersuite vs Semrush has a sentence containing the words ‘Semrush with Google Analytics’.

This would be a great link, especially as it’s on the same topic of Semrush.

Link Whisper is an affordable WordPress and Shopify plugin for SEO that makes adding and editing internal links on your site extremely quick and efficient without affecting your site speed.

In fact, creating internal links in WordPress has never been easier.

It’s not perfect in its link suggestions and reporting, sure. But because you can change so many settings to match your needs, it is a plugin worth investing in to improve your SEO.

Now that you know my overall Link Whisper review, let’s dig into the details!

Now that you have an idea of how to get started with Link Whisper, let’s dive into the details of this Link Whisper review, with the key features.

There are 5 key features that have drastically improved my link-building process.

Feature 1. Find orphaned posts quickly

One of the biggest challenges of internal linking is to find orphaned posts that don’t have any internal links pointing to them.

With Link Whisper it is simply served to you on the dashboard.

You can just click on the report to see the posts and add the links.

Feature 2. Filter and customize incoming links

We saw above how to start adding incoming links.

However, Link Whisper’s suggestions of the posts you want to get links from may not always be the ones you want.

But as I mentioned earlier, what I love most about this internal linking plugin, and why it was vital for me to write this Link Whisper review is that you can easily customize the options to the ones you want.

You can customize the linking posts in 5 ways.

2.1. Choose links within the same category or tag

You can choose to get links only from specific posts which are related to the post you are currently writing. This is helpful if you also want links from specific pillar pages.

You can also choose the specific post types to create links to and from. This is helpful if you have custom post types.

2.2. Choose links by published date

You may want to add incoming links from old, evergreen ones, so you can set the criteria accordingly.

On the other hand, you can choose to add incoming links to an old post from newly published ones to give it an SEO boost. So you can filter your posts accordingly.

2.3. Filter links by keywords

But with Link Whisper, you just put all the keywords you want as anchor text and run a search to see the pages that contain it.

If you want to get suggestions for links with a certain keyword, you can do a Google site search to find all the posts which have certain keywords, one by one.

Then you can go manually and add them one by one.

Link Whisper finds all the relevant posts and lets me add the links to the keywords instantly.

2.4. Exclude posts you don’t want links from

On the right of your Link Whisper section (at the bottom or right of your content area), you see all the posts Link Whisper suggests you get links from.

You can simply add the ones you like, and ignore the rest.

If you click on ‘Ignore Link’, Link Whisper will ignore this post when it comes to recommending to you internal links.

2.5. Choose alternative and custom URLs

If you don’t like the link suggestions offered to you, just choose a custom link.

Once you’re done choosing the links select all the ones you want, and then click on Add Links at the bottom.

And there! Your initial orphaned post now has parents!

Try out Link Whisper now. Don’t forget to apply the promo code: weignitegrowth.

Feature 3. Choose target keywords for links

This Link Whisper review cannot be complete without taking into account anchor texts.

I vary my anchor texts for my internal links, using plenty of semantic and related keywords. And I love that Link Whisper makes it easy to do that!

You can choose 3 kinds of keywords for every post:

• Google Search Console Keywords
• Keywords from your SEO plugin (I use Rank Math)
• Custom Keywords

3.1. Get keywords from Google Search Console

A huge advantage of Link Whisper is that it lets you connect your WordPress site to Google Search Console.

So if you have a post that is ranking on position 2-5, for example, you can choose the keywords you rank for, and use those as anchor texts to get links from your other posts.

Simply go to Link Whisper -> Settings -> Advanced Settings -> Connect to Google Search Console.

Then go to Target Keywords -> Refresh Target Keywords

Link Whisper will import all the keywords you are ranking for in Search Console.

It will also show you in which position you rank, and how many clicks it gets.

3.2. Keywords from your SEO plugin

You can also connect Link Whisper to your WordPress SEO plugin like Yoast, Rank Math, All-in-one-SEO, etc., to generate keywords based on the focus keywords you set up in those plugins.

3.2. Custom keywords

If you don’t like any of the keywords from GSC or your SEO plugin, just add custom keywords based on the topic of your new post.

Feature 4. Refine anchor text

When Link Whisper offers you suggestions to add links, you can also customize exactly to which words you want to add your link.

4.1. Edit suggested anchor text

The blue part that’s highlighted in ‘suggested phrases’ is the suggestion offered by Link Whisper.

Just add a link to those words in the post suggestion to the right. But you don’t HAVE to choose the whole phrase.

It’s also better for your SEO not to have such a big anchor text. If you click on the words, you can choose exactly where you want to add your link.

4.2. Edit sentence in linking post

You don’t like any part of the phrase that Link Whisper has suggested a link to? No problem!

You can edit the entire sentence in the post you want to link to, without editing the post separately.

Just click on ‘Edit sentence’, and rewrite the sentence as you wish, and add the link where you want.

Seriously, it’s that simple!

Feature 5. Get detailed reports on links to adjust your strategy

I really love how Link Whisper provides very clear reports and snapshots on everything link-related.

Besides the orphaned posts report, you also have the domain report, the clicks report, and the errors report.

5.1. Links report

The links report is pretty straightforward and gives you an overview of incoming and outgoing links for every post.

You can click on them and edit as you need. This is the reporting part I use the most, to keep track of my links.

5.2. Domains report

The domains report shows you which sites you link to the most, internal and external. First of all, internal vs. external.

Here it shows me that more than 50% of my links are external. That’s a lot! Which means I am giving away a lot of link juice. So I can adjust my linking strategy accordingly.

To help with that, I also get an overview of which sites I am linking to the most.

You can also get the details of all the external domains linked from every post by going to the Domains Report.

5.3. Clicks report

The clicks report is a relatively new feature that shows you the number of clicks for each post.

It also shows you the details like the actual links, the dates, anchor text, number of clicks.

So you can check for example which links are doing better than others and use that to refine your link-building strategy.

You can also tailor your reporting dashboard.

If you want to try out Link Whisper, use the code ‘weignitegrowth’ at checkout, and you can get $15 off any plan.

Feature 6. Customize your internal linking settings

Oooh! This is another nice one!

You can go to Settings and do a lot of customization about how you want your linking process to work. I simply love that I can set things exactly the way I want (that’s my OCD speaking 😉

In this Link Whisper review, we will only look at a few examples, under each section.

General Settings

1. Open links in new tabs

I always prefer to open my links in a new tab so that it doesn’t take the reader away from the current post. Typically on WordPress every time you add a link, you have to choose whether you want a new tab or not.

You can set this as a default in Link Whisper and then every link added with the plugin will follow the same setting.

2. Ignore numbers and certain words

The default words to ignore are prepositions, conjunctions, etc. But you can also add your own.

3. Choose a language

Currently, Link Whisper is available for 16 languages (see more in the FAQ).

This is pretty straightforward so I won’t get into details in this Link Whisper review, but you can always try out the plugin and check if and how it works in your language.

4. Set post types to create links for

You can also select pages, landing pages, and other custom post types.

5. Post status (published/ draft/ etc.) you want to create links for

I only want link suggestions for published posts, because my drafts are not final. If you already have your drafts in the queue, you can enable link suggestions for them.

6. Number of sentences to skip at the beginning of the post for links

I usually avoid links in the first few lines of my post, in my introduction. So I have set it as such and Link Whisper never offers me any link suggestions for the first 3 lines.

7. Customize your maximum links per post.

You can set a maximum limit both for incoming and outgoing links, for each post.

Content Ignoring

8. Exclude content

You can leave out certain content, taxonomies, custom fields, etc., for link building.

9. Exclude posts

You can choose specific posts to ignore for auto-linking and the URL changer.

10. Exclude links from reports

You may have old or unimportant posts which you don’t care about building links to. Simply ignore them from the reports to keep your dashboard clean and focus on the most essential posts.

Advanced Settings

11. Update the ‘post modified’ date when links are created to that post

If you add links manually in WordPress and update your post, your post modified date will change to the actual date. But you may not want this if you haven’t actually updated your content.

With Link Whisper, I always set my post-modified date to NOT update when a link is added. Just add the links.

12. Manual trigger

Don’t want Link Whisper to suggest links to you unless you specifically ask for them? Stop it from doing that then, with the manual trigger setting.

These were only some examples of the settings you can adjust.

There are a whole lot of other customizations and options you can choose in your linking process. And it saves time and effort. No wonder my Link Whisper review includes a recommendation to try out the link-building plugin.

Here is a visual recap of my favorite 6 Link Whisper features.

I promised this would be an unbiased Link Whisper review. So there ARE some features of Link Whisper that are not so relevant to me.

1. Auto-Linking

The auto-linking option lets you add a specific link for a specific keyword, across pages.

So you don’t have to go through the link suggestions of every post and do your selection.

Even though it’s ‘auto’ linking, it still gives you plenty of customizations. Like how many links per post, whether you want to select links, which links to prioritize, which taxonomies to limit the links to.

So why don’t I use this?

Because I don’t always want to add links on the same keyword/ anchor text, and I don’t need to be prompted on it either. For example, I have a blog post on building a brand story, but I might want to add links to the post with the keyword ‘brand strategy’ as well.

So most of the time I just leave it open.

2. URL Changer

Another confession I have in my Link Whisper review is the low/no use of the URL changer option.

The URL changer is not a redirect tool, though it can work like one. It replaces the links you have to one post, with links to a different post.

So you can see the old URL as the URL you don’t want the links to go to anymore, and the new URL to the post you want the links to go to.

Here’s a video.

Remember that this does not depend on the keyword used. It’s all links, with all keywords.

This would mean that your old URL would have no links any more. You would do that in very few situations. Like maybe you’re creating a new post on a topic and your old post is so outdated that you want to delete it.

And send all the links it had to your new post. I don’t really do this often, so it’s a bit on my back burner. You can also use this when you really just want to redirect your post with links. For redirects, I use Rank Math.

3. Broken URLs Report

The last feature to mention in this Link Whisper review is the Error Report.

This is like the Broken Link Checker plugin, which shows you all your broken links.

You can edit the link from the report itself. However, in this case, I prefer the Broken Link Checker plugin because it gives me more options than just changing the link.

I can edit, unlink, dismiss, recheck, etc. So I don’t really use the Error Report of Link Whisper much which doesn’t give me these options.

Of course, the big question of any review, especially this Link Whisper review which asks if it’s worth the money, is the pricing.

There are two versions of Link Whisper.

Link Whisper free version

Link Whisper offers a free version that includes a lot of the functionalities of the paid version, but there are limits on customizations.

For example, you can get suggestions for outbound links, but you have to insert them manually. There is also no automatic linking or broken URL checker.

Here are some key differences.

Check out the full differences between the free and premium versions.

Now honestly, do you really need a plugin to just offer suggestions? You can scan the post yourself to see where to add links.

Not. Worth. It.

If you have to consider Link Whisper, go for the full version. And get your money back if you don’t like it.

Link Whisper paid version

The real value of Link Whisper comes in when you upgrade to a paid license and get access to all the features.

Link Whisper offers 3 kinds of licenses depending on the number of sites you need.

• A single-site license costs $77 annually
• A 3-site license costs $117 annually
• A single-site license costs $167 annually

However, with my promo code of ‘weignitegrowth’, you can get $15 off any plan.

• The single-site license for $62 instead of $77
• The three-site license for $102 instead of $77
• The ten-site license for $152 instead of $167

See below the original prices and the one with the promo code applied.

So if you are a small business owner with just one site, then a single-site license will be enough.

There is no monthly option payment available. Try it out, knowing you can always get a refund if it doesn’t work.

Link Whisper refund

Link Whisper is pretty safe to try out because you get a period of 30 days to use this plugin and see if it works for you!

If not, you can always get a refund.

Link Whisper lifetime deal

Link Whisper does not offer any lifetime deals currently. If you find any offers online claiming that there are, please beware!

Link Whisper is one of my favorite plugins, and if they offer a lifetime deal, I will definitely let you know!

Link Whisper Black Friday and other deals

Link Whisper does, however, offer other deals to reduce your costs.

With my promo code of ‘weignitegrowth’, for example, you can get a discount of $15, paying $62 instead of $77.

Link Whisper also usually offers a Black Friday deal, so around Oct – Nov, check out the details I share in my Link Whisper Black Friday post too!

If you are a blogger, SEO specialist, or website owner who wants to boost SEO of a site and rank it higher in search engines, you should use Link Whisper to improve your internal linking.

A caveat here, though. Even though Link Whisper is pretty straightforward to use, you need some understanding of internal linking to use Link Whisper in the best way.

Link Whisper is a fantastic internal linking plugin that can help get your website noticed, but it also has its shortcomings. Here is a quick recap of the pros and cons of Link Whisper.

What makes Link Whisper even more of a winner is that it doesn’t have many exact alternatives yet, at least not any that work for me the same way.

But to be fair in this Link Whisper review, I do have to mention a few, both free and paid.

1.  Google Search Console

While GSC does not let you actually build internal links, you can find posts that have a low number of incoming links.

Go to your Google Search Console dashboard -> Links -> Internal links.

2. Semrush

Similar to Google Search Console, Semrush lets you check incoming link rank for your pages and posts.

Go to Site Audit -> Crawled Pages -> Internal LinkRank -> Less than 10.

Now you can see all the pages with few links.

Get a 30-day free trial of Semrush to see how this works!

3. AutoLinks Manager

Autolinks Manager helps you to generate internal links automatically with related content and URLs based on keywords.

The biggest difference between this plugin and Link Whisper is that Autolinks is primarily an auto-linking plugin while in Link Whisper auto-linking is just an option.

4. Internal Link Juicer

Internal Link Juice helps you add internal links between your posts by using a per-post configuration of the keywords you want to target.

It also helps to boost your site’s user experience and comes in both a free and pro version.

5. Internal Links Manager

Internal Links Manager is a free plugin that helps you build links automatically with specific keywords.

It has a relatively easy interface but doesn’t offer link suggestions or reports.

As mentioned above, one of the features I love most about Link Whisper is that the interface, settings, and reports are very straightforward, making the plugin very easy to use.

But what if you get stuck and need help?

Link Whisper tutorials

If you need tutorials on every aspect of Link Whisper, you can check out the very helpful videos on the plugin site.

Link Whisper customer service

I have never needed to contact Link Whisper for my plugin use, honestly, as I have never really been stuck.

But I am an affiliate for Link Whisper and have contacted their affiliate department for questions a couple of times. They respond within a day.

But really, one of the biggest pros of Link Whisper, as I mentioned, is that it is so easy to use, and the interface is so straightforward and self-explanatory, you would hardly ever be stuck.

Now that we have considered all the aspects of Link Whisper, let’s answer a few basics about internal linking when it comes to SEO.

Why is internal linking important?

A study of 1 million internal links showed that they indeed help you to rank higher in search engines.

So if internal linking helps your small business website get more visibility in search engines, it’s worth investing in this exercise if you’re serious about optimizing your website.

Another important question to answer is, if you really need to use Link Whisper for internal linking.

There are 3 main ways to do internal linking without using an internal linking plugin.

1. Manually
2. Google site search
3. SEO software

1. Manually

Step 1. Make a list of all your posts and pages

Step 2. Go through each post, and find relevant keywords that you can add links to your other posts (refer to your post list).

Step 3. Add all the links and update your post.

Step 4. Repeat for every other post.

You can also keep adding links as you write, but then you can’t write smoothly as you have to think about linking. Besides, if you have outsourced your content writing, then this option won’t work.

2. Google site search

Step 1. Do a site search with the keywords you want to add links to.

Let’s say I want to add links to my post about creating your brand story.

Now I can do a site search on Google with the term ‘site:weignitegrowth.com brand story’.

And I will get all the pages that have the keyword brand story.

Step 2. Go to all these posts and pages and a link. But what if I want to link my brand story page with the keyword ‘brand strategy’ as well?

Step 3. Repeat for all related keywords.

3. SEO software

Let’s say you have added some links to your posts but you don’t recall which posts you have not added links to.

In other words, you want to find your orphaned posts or posts with less number of links. Not good to have these if you want to increase their search rankings.

You can then do a site audit through an SEO tool like Screaming Frog or Semrush, as mentioned before, to identify all your orphaned pages.

Then you would have to go to other posts on your website and add links to orphaned posts.

Before I got Link Whisper, this process took me at least 2 hours.

Add up all the hours it takes you to add links and find orphaned posts. For me, was around 7-8 hours every 3 months. That’s around 30 hours a year!!!

That’s where Link Whisper comes in.

My Link Whisper review boils down to one simple trade-off: time and effort vs. money.

In my honest opinion and experience, Link Whisper is worth it if you have a lot of content on your site, and want to build internal links between them fast, in the most effective way to boost your SEO, and with the least amount of effort and time spent.

So far, there is nothing so special about link building in Link Whisper that you cannot do manually.

You can keep Excel sheets of your links, and add them manually in your posts as you go.

The question is, how much time and effort does all that take and if it is worth it? The annual fee of Link Whisper is $77 for one site. With my promo code of $15 off, it’s just $62.

Compare that to your average revenue per hour and the time it takes you to do your internal linking.

You can create links for a post in literally 5 minutes, for only $62.

Let’s say you make $100 an hour.

If you spend on average 2 hours a month on internal linking manually, that’s $200 you lose every month. In a whole year, you lose the chance to make $2400 a year!

Then Link Whisper makes direct economic sense, only if you have regular, sufficient content.

Even if you have low income right now (hell, we always think income could be higher, right?), then the hours you spend on manual link building, wouldn’t you rather be spending all that on actually growing your business? You decide if it’s worth using your precious time on internal linking.

I convinced myself for months that I don’t really need to buy another marketing tool. But as you can see, I LOVE it. I would not spend so much time writing a review for it otherwise.

I only wish I had signed up for it sooner and not wasted all those hours slogging away at my internal linking. So don’t make the same mistake that I did.

Discount code for $15 off: weignitegrowth.

After all, there is a 30-day refund policy if it’s not really your thing. That was my thinking, at least.

I’m never going back to my pre-Link Whisper days 😉 So there you go! That was my unbiased Link Whisper review: a plugin I use regularly, and am super grateful for.

Did you try Link Whisper? What has been your experience? Would love to hear your comments!

Before you go, check out some additional information and FAQ to add to my Link Whisper review.